We use cookies on the site for our own business purposes including keeping track of your preferences and collecting aggregated statistics to analyse how our site is used. By using this site you agree that a cookie is stored.
Do you drive every day? There’s a pretty good chance you do. In fact, a recent study in Germany, Spain and the UK suggests that more than 70% of those surveyed … Read more
In today’s fast-paced world, opticians and eye care professionals need to do their best to keep up to speed with the latest techniques, developments and … Read more
Education is a key part of avoiding commoditisation. Patients can’t diagnose their own vision problems, so they can’t determine which lenses are best for them. Read more
Get your eye care practice found by using Google Business. Read more
In our current lexicon of overusing extreme adjectives like “epic” or adding “-magedon” to an event, like three inches of snow, it becomes difficult to figure … Read more
How many of your patients turn down lens treatments because they do not see the benefits? How many think it is an unnecessary expense? Modern lens treatments … Read more

Don’t miss anything

Get knowledge and insights directly to your inbox!