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As an optician, your demands on your suppliers start with your customers’ demands on you. Good products and low prices are obvious but is it enough to build a … Read more
When it comes to eye care practices, a strong social media presence is vital for obtaining, retaining and educating patients. Read more
More and more professional organizations these days are weighing the pros and cons of calling or texting their patients. Eye care practices are no different. Read more
The marketing world is quickly changing and mobile devices are a big reason why. Read more

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