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The glare of oncoming traffic, distracting reflections on a wet road, late night eye fatigue – we all experience these problems at one time or another. Such … Read more
Engaged employees are loyal employees in your eye care practice, which helps set yourself up for employee retention, patient retention, and practice growth. Read more
Effective communication is a two-way street for any eye care practice. You talk to your patients and expect feedback in return. That can be difficult if you’re … Read more
What does effective communication look like these days? How do you reach patients? Why is the digital marketplace so important? Read more
The marketing world is quickly changing and mobile devices are a big reason why. Read more
There are nearly 1 billion people globally with near-vision impairment and it is estimated that 1 in 5 children wear glasses in the UK today. Children can be … Read more

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