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Do you drive every day? There’s a pretty good chance you do. In fact, a recent study in Germany, Spain and the UK suggests that more than 70% of those surveyed … Read more
Education is a key part of avoiding commoditization. Patients can’t diagnose their own vision problems, so they can’t determine which lenses are best for them. Read more
Get your eye care practice found by using Google Business. Read more
The most common way patients treat Digital Eye Strain today is by rubbing their eyes. This is neither a remedy nor a treatment – SYNC III Lenses are the … Read more
How many of your customers turn down lens treatments because they do not see the benefits? How many think it is an unnecessary expense? Modern lens treatments … Read more
In our current lexicon of overusing extreme adjectives like “epic” or adding “-magedon” to an event, like three inches of snow, it becomes difficult to figure … Read more

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