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The Vision Care Blogs

For Eye Care Professionals

Insights and knowledge

Engaged employees are loyal employees in your eye care practice, which helps set yourself up for employee retention, … Read more
I know from my conversations with opticians that talking about and selling coatings is sometimes limited by time and … Read more
I know from my conversations with opticians that talking about and selling coatings to your patient/consumer is … Read more
Your potential customers are active on social media. Is this fact something that you can use in your marketing? The … Read more
Ignoring social media can be tempting. But it can be a great way to help new patients find your eye care practice. See … Read more
Five tips for eye care professionals to follow to delight patients and keep them coming back. Read more
The question may seem a little bit far-fetched. What does automobile traffic have to do with your practice? Well, you … Read more
How do you manage to stay updated on the latest developments in eye care? You are running a practice and between … Read more
Do you drive every day? There’s a pretty good chance you do. In fact, a recent study in Germany, Spain and the UK … Read more
In today’s fast-paced world, opticians and eye care professionals need to do their best to keep up to speed with the … Read more

For Spectacle Wearers

Thoughts, tips and facts about lenses

There are eye conditions which can affect almost anyone, such as refractive errors, digital eye strain or having dry … Read more
You should take care of your eyes and get your eyesight tested regularly. Between regular check-ups you should be aware … Read more
You have seen it before. All the seducing offers. "Buy the frames and get the prescription lens for free". "Buy one and … Read more
Close your eyes for a minute. Make yourself a cup of coffee with your eyes still closed. Or, send an email to a friend. … Read more
Sometimes we tend to forget how much we depend on our vision. Close your eyes for a few minutes and try to to do what … Read more
It all starts with your prescription. It will tell you what type of lens you need but there are still many choices to … Read more
There are many types of lens treatments and they always come with a cost. Why should you pay for something that may or … Read more
There might be different reasons as to why you may want to change your optician. Sometimes it is about new inspiration. … Read more
Astigmatism is a common eyesight problem. It causes a blurred image which can be corrected in most cases. Here is how … Read more
How to determine the best age at which to identify problems related to vision in young children? There are many … Read more